Doha, 12th May 2022- QNB signed a sponsorship agreement with Investment Holding Group Q.P.S.C (IHG) whereby QNB will be one of the main sponsors of Doha Winter Wonderland.
Doha Winter Wonderland and other attractions in Al Maha Island are set to become a hotspot for Qatar tourism - attracting over 1.5 million visitors per year.
The sponsorship agreement was signed by Ms. Heba Al-Tamimi, General Manager of QNB Group Communications, and Henrik Christiansen, Group Chief Executive Officer of IHG, in presence of Abdulla Mubarak Al-Khalifa Group Chief Executive Officer, and Mr. Mouraz Al Khayyat, Vice Chairman of IHG, accompanied by a group of executives from the two companies.
Last week, IHG announced its latest projects, Al Maha Island, the entertainment and leisure destination that will transform Qatar tourism. The world-class project is led by the association of IHG, IMG, in collaboration with Qatar Tourism Authority and Qatari Diar.
Al Maha’s key attraction, Doha Winter Wonderland, will be managed by IMG, a global leader in events and media. IMG is the producer and operator of the London’s famous Hyde Park Winter Wonderland.
Doha Winter Wonder Land is a 93,000 m2 theme park that will have something for everyone. The park will host 50 amusement rides including 10 thrill rides with a 395-roller coaster, 25 family rides with a giant 150 ft Ferris Wheel, and 15 children’s rides.
Commenting on the sponsorship, Abdulla Mubarak Al-Khalifa Group Chief Executive Officer said: “We are delighted to be a part of the major tourism projects in Qatar, in support of the national strategy for tourism within Qatar Vision 2030. Doha Winter Wonderland is one of the most important tourist destinations that is operated by reputable international companies in the field of class-A entertainment, which contributes significantly to attracting tourists and improving the tourism and entertainment experience in Qatar. Ms. Heba Al-Tamimi, General Manager of QNB Group Communications added: "Through sponsoring Doha Winter Wonderland, we aim to enhance the presence of QNB brand among tourists from the region and the world."
Henrik Christiansen, Group Chief Executive Officer of IHG, said: “Doha Winter wonderland is a unique attraction for both domestic and external tourism, expected to attract tourists from around the world, while being especially popular with citizens and residents of the GCC countries in the region. With our unparalleled capabilities and experience, we aim to effectively contribute to the development of domestic and external tourism in Qatar, consolidating its position on the global tourism scene in line with Qatar National Vision 2030, especially with the continuous major sporting events in Qatar such as the FIFA World Cup 2022 and the Asian Games 2030.”